Customer Journey Map Dashboard Template
A Customer Journey Dashboard Notion Template is likely designed to help businesses visualize and track the various stages that customers go through when interacting with a product or service. This can be particularly useful for customer experience management, marketing, and sales teams. Below is a breakdown of what a Customer Journey Dashboard in Notion might include:
Active Goals:
This serves as the overarching section or heading where all current goals are listed. It acts as a hub for goal management. Individual Goals (e.g., Goal 1, Goal 2, Weekly Goals): Each goal has its own section, allowing for a detailed breakdown of information related to that specific goal.
- Data Fields for Each Goal: Department: The department or team responsible for the goal.
- Type: The type of goal, which could be related to sales, marketing, customer service, etc.
- Customer Journey: If applicable, the stage of the customer journey that the goal addresses.
- Current: The current state or status of the goal.
- Target: The desired or target state or outcome of the goal.
- Progress: A measure of how far the goal has been achieved, often represented as a percentage.
- Due Date: The deadline or due date for the goal.
- Completed: An indicator of whether the goal has been completed or not.
- Weekly Goals: A specific category for short-term or weekly goals that may contribute to larger, overarching goals. These may have their own set of due dates, targets, and progress tracking.
By structuring the information in this way, the Notion template becomes a dynamic tool for goal tracking and management. Users can easily input and update data for each goal, allowing for a comprehensive view of the organization's objectives.
Buyer Personas Tab:
This tab serves as the central hub for managing different buyer personas, representing various segments of your target audience.
- Views of Persons: Each persona has its own view, providing a detailed breakdown of information specific to that persona. This could include different segments or profiles that represent distinct customer types.
- Properties for Each Persona: Occupation: Describing the persona's job or role. Cover and Customer Journey Map: Potentially visual elements or detailed descriptions that provide insights into how this persona interacts with your products or services.
- Background: A narrative that outlines the persona's background, including key details about their life and experiences.
- Favorite Tools: Tools or platforms that the persona commonly uses like WordPress and Figma.
- Needs: The specific needs or pain points that this persona has, driving their decision-making process.
- Goals: The objectives or aspirations that this persona aims to achieve.
- Fears and Pain: Identifying the challenges, fears, or pain points that may influence the persona's decisions or behaviors.
- Customer Journey Map: This could be a visual representation or detailed breakdown of the customer journey for each persona. It may include stages such as awareness, consideration, purchase, and post-purchase. This information can inform marketing strategies, product development, and customer engagement efforts. The flexibility of Notion allows you to update and expand on these personas as your business evolves.
Then it includes the table of personal information.